The Trusted Marketing Compliance Platform for
With heightened regulatory attention, higher education providers realize that a nimble and effective marketing compliance program focused on student protection is critical for their continued growth. PerformLine offers an always-on monitoring and discovery system to find and mitigate risk around marketing by partners and internal teams.
Powerful Alone. Invincible Together.
Simplify Your Tech Stack With One Platform For:
Document Review
PerformLine instantly scores internal and external marketing materials, including mailers, brochures, advertisements, etc., against your rulebooks to provide fast and accurate pass/fail compliance verdicts, increasing your volume and scope of review.
Web Monitoring
Discover and monitor your affiliates and partners by automatically discovering unknown subdomains and scoring for compliance and brand representation.
Social Media Monitoring
Discover and monitor where your brand is being mentioned across social media, including Facebook, Instagram, X LinkedIn, YouTube, and TikTok.
Email Monitoring
Discover and monitor all emails being sent on your behalf, either internally or via affiliates, merchants, or independent agents, and score them against your compliance and brand rules.
Call Monitoring
Monitor that your agents and affiliates are correctly representing your offered programs, accreditation, job placement claims, military benefits, and more with automated review of every call minute to pinpoint issues quickly.
Message Monitoring
Mitigate any potential regulatory risks by automatically reviewing and scoring every customer-facing SMS, chat, and message to ensure accurate representation of your offered programs, accreditation, job placement claims, military benefits, and more.
Why PerformLine?
Discover Hidden Risk
Demonstrate a commitment to marketing compliance and student protection with always-on discovery and monitoring.
Stay Ahead of Regulations
PerformLine’s library of proprietary industry rulebooks are ready to deploy and cover a number of regulations that impact higher education providers, including the FTC Act.
Document and Archive
Demonstrate that you’re taking the necessary steps to ensure compliance with a complete history of discovery through remediation for any audit situation.
One Platform, One Process, One Truth
PerformLine enables higher education compliance teams to identify and address compliance risks through our end-to-end solution, from marketing material review to remediation.
PerformLine replaces the need for multiple, disconnected solutions and provides a centralized, scalable omni-channel marketing compliance management process for higher education providers. Experience total efficiency with PerformLine’s all-in-one solution—One Platform, One Process, One Truth.
What our Clients say about PerformLine
Great service. Working in a highly regulated industry, it’s necessary to make sure everything is in compliance. PerformLine does a great job of finding and remediating things that would be hard to find otherwise.
– Daniel, Senior Marketing Affiliate Manager, National University
FAQs
PerformLine’s omni-channel compliance platform can help higher education institutions automate and scale marketing compliance reviews and the monitoring of their affiliate partners and their brand.
Higher education institutions should use PerformLine to monitor a variety of consumer marketing channels for compliance, including the web, calls, emails, messages, and social media. Higher education institutions should also review and approve marketing collateral from affiliates for compliance prior to publication
Using PerformLine’s marketing compliance technology, higher education institutions should monitor for (but are not limited to) regulations like the Federal Trade Commission Act (FTC Act), Truth in Advertising laws, Higher Education Act (HEA), Unfair, Deceptive, or Abusive Acts or Practices (UDAAP), and state-specific laws.
Yes, PerformLine’s marketing compliance monitoring solution is adaptable to ever-changing regulations and industry guidelines, making it an ideal solution for higher education institutions to future-proof their marketing compliance programs.
Using sophisticated AI and machine learning, PerformLine can discover previously unknown webpages, landing pages, offers or emails that affiliate partners are promoting to consumers that you may not know about. PerformLine then monitors and scores those webpages, emails, or social posts against your rules to identify non-compliant promotion and alert you to the issues.
PerformLine’s marketing compliance monitoring solution can help higher education institutions manage the risks associated with their affiliates by increasing the volume and scope of oversight through automated compliance monitoring of affiliate websites, identifying compliance gaps, and centralizing compliance management.
PerformLine’s Business Intelligence provides detailed reporting and analytics for higher education institutions, including industry benchmarking data, affiliate and partner compliance performance, trends over time, workflow activity, and more.