Skip to main content

Marketing Compliance for BaaS

Regulatory & Brand Compliance for BaaS

PerformLine ensures regulatory and brand compliance across your fintech partners’ marketing channels with always-on monitoring and discovery to find and mitigate marketing risk.

PerformLine Workflow

Why PerformLine?

Find the web pages, emails, and social posts made by fintech partners to ensure compliant promotion.

Onboard more partners and increase new product GTM speed using compliance tech that scales across fintech partners and marketing channels.

Demonstrate a commitment to marketing compliance and consumer protection with always-on discovery and monitoring.

Maximize time and cost savings by consolidating compliance efforts into one comprehensive platform.

Demonstrate to regulators that you’re taking the necessary steps to ensure compliance with a complete history of discovery through remediation for any audit situation.

How Stride Bank reduced document review time by 90% by using PerformLine

PerformLine Radar Unknown Sources, Brand Protection, Regulatory Compliance

One Platform, One Process, One Truth

PerformLine enables banking-as-a-service (BaaS) compliance teams to identify and address compliance risk through our end-to-end solution, from marketing material review to remediation.

PerformLine replaces the need for multiple, disconnected solutions and provides a centralized, omni-channel marketing compliance management process for BaaS providers. Experience total efficiency with PerformLine’s all-in-one solution – One Platform, One Process, One Truth.

Managing a marketing review process for over 100 clients across multiple different marketing channels is a substantial job with a lot of moving parts and the PerformLine team is adept at recognizing pain points and addressing them.

Senior Compliance Associate, Unit


BaaS banks and providers can use PerformLine’s omni-channel compliance platform to automate and scale marketing compliance reviews and monitoring for their fintech partners across customer interaction channels.

BaaS banks and providers should use PerformLine to monitor a range of marketing channels for compliance, including the web (such as affiliate marketing sites), calls, emails, messages, and social media. Partner banks should also review and approve marketing collateral from partners for compliance prior to publication.

Using sophisticated AI and machine learning, PerformLine can discover previously unknown webpages, landing pages, offers, social posts or emails that fintech partners are promoting to consumers that you may not know about. PerformLine then monitors and scores those webpages, emails, or social posts against your rules to identify non-compliant promotions.

The regulations that BaaS banks and providers should monitor for with PerformLine’s marketing compliance technology include (but are not limited to) Truth in Lending Act (TILA), Regulation Z, Unfair, Deceptive, or Abusive Acts or Practices (UDAAP), fair lending laws, and guidance from federal regulators regarding third-party relationships.

Yes, PerformLine’s marketing compliance monitoring solution is adaptable to ever-changing regulations and industry guidelines, making it an ideal solution for banks partnering with fintechs.

A compliance monitoring solution like PerformLine can help banks manage the compliance risks associated with partnering with fintechs by providing visibility into the fintechs’ marketing activities (and those of their affiliate partners), identifying potential compliance issues, and streamlining communication and remediation within a single platform.

PerformLine’s Business Intelligence offers detailed reporting and analytics to assist BaaS banks and providers in understanding the compliance risks associated with their partnerships with fintechs, such as industry benchmarking data, fintech partner compliance performance, trends over time, workflow activity, and more.

Connect with PerformLine and see what we can do for you.