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Keeping Compliance and Business In Sync while Moving Fast

Claire Milazzo
June 28, 2018
Keeping Compliance and Business In Sync while Moving Fast

When it comes to compliance, CMOs are required to scale their marketing campaigns efficiently and safely, but there are four major areas of concern that could send their compliance counterparts’ blood pressure soaring if they don’t have technology that can keep pace with coverage, capacity, security, and control.

COVERAGE

How can companies ensure they’re completely covered and potential compliance violations won’t slip through the cracks?

Ensuring a company is completely covered is consistently the largest unknown. PerformLine’s technology is designed to protect against those unknowns by monitoring across the web, calls, emails, messages, social media, and documents to ensure every channel is covered and compliant. 

CAPACITY

With all of this data being ingested into the platform, how can one be certain the system will handle the load?

The PerformLine platform is horizontally leveraged across the cloud so it can grow and scale alongside the needs of any business. No matter the size and scale of sales and marketing activities, the PerformLine platform can meet the demand.

SECURE

In this day of high-profile data breaches, companies need to ensure their data is secure.

PerformLine’s platform clears the highest security hurdles even for brands with the most stringent requirements. Additionally, PerformLine is now HIPAA compliant and can address PCI concerns directly through its redaction tool. These capabilities and certifications ensure any company’s data is locked down. 

CONTROL

How does one cut through all of this data and take control of the risk to determine a meaningful plan of action?

PerformLine’s reporting tool has seen some major improvements over the last couple of months offering more insights into where risk is, and how to take action so companies can continue to grow safely and stay focused on what’s truly important.

PerformLine knows that ensuring your marketing and sales messages are correct, everywhere they appear, isn’t easy in today’s vast marketplace. That’s why our automated compliance solution can help any company find and fix potential problems before they damage a brand’s reputation and harm its bottom line. To learn more about what we do and how we do it, click here.

author avatar
Claire Milazzo Vice President of Marketing
Claire is responsible for building the PerformLine brand by creating and executing an integrated marketing strategy, creating customer marketing programs, and building events that educate the industry.

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