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Press Release

Lisa M. Shalett Joins PerformLine Board of Directors

January 20, 2015

Former Goldman Sachs Partner With Leadership Experience In Marketing And Compliance Appointed New Board Member

PerformLine, provider of the leading cloud-based marketing compliance platform for mitigating risk and ensuring brand safety, today announced the appointment of new board member Lisa M. Shalett.

Shalett, a widely known and respected former Goldman Sachs partner, brings extensive marketing and compliance expertise, having served as Head of Brand Marketing and Digital Strategy and COO of Global Compliance during her 20-year career at Goldman Sachs.

Amidst the intensifying regulatory environment in 2006, Shalett was asked to become the COO of Global Compliance, and later Legal and Internal Audit as well, where she focused on the development of strategies and tools to enhance the early identification of risk and the application of risk management best practices across numerous businesses and regions.

Shalett was selected to take on the role of Head of Brand Marketing & Digital Strategy for Goldman Sachs in 2010. During the financial crisis she led innovative advertising, social media, and marketing efforts to help transform the way Goldman Sachs communicates with key stakeholders and improve favorability by bringing greater transparency to the firm’s activities and positive impact on economic growth. Shalett has been named one of the “Top 100 Most Inspiring Marketers” and one of the “Top 50 Women in Brand Marketing.”

“PerformLine has done an outstanding job of focusing on client challenges and developing solutions that position them as a leader and must-have partner in the marketing compliance space,” said Shalett. “I am excited to add my expertise to this excellent management team and I look forward to working with them as they scale their business in finance, lending and other sectors.”

“Lisa’s insights from leading the compliance and marketing efforts at a firm like Goldman Sachs in a highly regulated industry will prove invaluable to our company and clients,” stated Alex Baydin, CEO of PerformLine. “Lisa has lived the marketing compliance pain points at the highest level. She shares our vision and feels our momentum towards establishing the industry standard platform. We are honored to have her join our team and be involved with our strategic direction as we move forward and grow.”

Those interested in learning more about Lisa M. Shalett, others on the Board of Directors, the management team at PerformLine and the company’s SaaS compliance platform PerformMatch™ should visit the company’s newly updated corporate website at

About PerformLine

PerformLine is the leading platform for omni-channel compliance oversight. Its cloud-based platform is mission-critical for companies to discover, monitor, and act on compliance risk in their marketing, sales, and partner channels. Through sophisticated technology, the PerformLine platform provides end-to-end marketing compliance automation, from the review of material before publication to continuous live monitoring across consumer-facing channels, including the web, email, social media, calls, and messages. PerformLine is trusted by consumer finance brands and global organizations to make efficient marketing compliance their competitive advantage.

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