Keep Publishers and Ad Networks Compliant, Improve your ROI, and Protect your Brand’s Integrity!

PerformLine Inc is an online marketing and technology company focused on delivering independent campaign verification products and services for Advertisers, Agencies, Ad Networks and Publishers. As a pioneer in the field of campaign verification, we listened closely to advertiser’s demand for transparency, brand protection and independent verification. The result is our verification and reporting platform PerformMatch™.

We offer compliance monitoring by guarding against deceptive marketing practices, brand protection by ensuring non-association with undesirable content, and an improved ROI by identifying and eliminating wasted spend.

For which types of media buys does PerformMatch™ provide coverage?
PerformMatch™ provides coverage for Display, Email, and Lead Generation

How is the objectionable data captured in PerformMatch™?
Our technology automatically generates a Detail Page of every ad impression by capturing and then analyzing the referring creative and publisher page. Screen captures are rendered in real-time and made visible to the advertiser or agency.

What does the advertiser or agency do with the information that PerformMatch™ provides?
Our screen shots and quality scores can be emailed directly to ad networks and publishers in order to optimize the campaigns. Advertisers can utilize this information to either reward high quality ad networks and publishers with an increased budget or optimize out non-compliant publishers and ad networks.

PerformMatch™ Features

• Semantic Verification
   
• Above/Below the Fold
   
• Geo Targeting
   
• Site List Verification
   
• Banned and Required Keywords
   
• Impression Fraud
   
• Click Fraud
   
• Undesirable Content
   
• Categorization
   
• Audience Verification
   
• Page Language
   
• Blocking